Spec work for a new brewing company based in Florida. The spec work consists of renaming the beer, coming up with beer names, logo and packaging design.
The Zoohaus concept was based on opening up a brewery that uses found materials for seating and tables as well as decorations. Each brewery would be a different looking space should the client want to open different locations. The name and packaging is based around the concept of raising awareness about wildlife, their vanishing natural habitats and endangered species. The sale of any beer would donate proceeds to wildlife charities.
Lucky Barrel is a concept based on a vintage-inspired environment for the brewery while adding hints of retro but edgy design to the packaging.